Work

Cubits

Brand and product for full-block Bitcoin artifacts.

Role
Product Design, Brand Design
Context
Bitcoin, ordinals
Year
2023
The gateway to the Eternal Terminal

Coordination failure

When Bitcoin was created in 2009, cryptography declared war on coordination failure. Cubits are digital artifacts crystallized from the raw energy of entire Bitcoin blocks — each one representing the full hashpower of a single block, condensed into an immutable ordinal.

Cubits logo
Cubits brand exploration and whitepaper aesthetic

Enter the Blessed Realm

Before entering the Eternal Terminal, participants must verify ownership of a proper Taproot Bitcoin address. The setup sequence channels early terminal aesthetics — a deliberate friction.

Sign-in flow with Bitcoin address verification
Matrix-style setup complete screen

Crystalized onchain data

Each Cubit displays its onchain provenance: block height, inscription number, energy condensed, hashrate exposure, & formation time. The 4D tesseract visualization rotates through states, a geometric proof of the energy locked within.

Cubit auction page with onchain stats

Color states

Each Cubit exists in its own color state, a visual identity derived from its block data. Pink, blue, gold — the palette shifts based on onchain attributes, making each artifact visually unique.

Cubit 1 in pink color state
Cubit 69 in blue color state